10 Steps to Run Your Law Firm for Growth & Success

Growing your law firm while ensuring its continued success can be challenging. Thankfully, there are things you can do to help simplify this process and make sure that you set up a thriving practice. 

To help you get started on this journey, this article will explore the ten steps you should consider when trying to build a successful law firm. We will also go over how Back Office Legal can provide you with the support you need to accomplish these goals. 

man in gray suit signing a document from a lawyer's office desk

1. Create the Right Processes From the Start

To help ensure your business continues to grow successfully, you first need to make sure your firm is built on a solid foundation. This means you need to implement sound processes from the start.

This often includes figuring out information regarding your law firm practice, such as the size of the firm you want to create and how you plan to manage the firm.

Once you determine these vital issues, you will better understand what you need to do to go after the goals you want for yourself and your staff.

2. Optimize Online Marketing

To make sure your law firm continues to flourish, you need to have a steady flow of clients. 

As a result, it is important to implement numerous marketing strategies to help make this happen, including online marketing. Not only is this one of the best ways to get your name out to the public, but as a law firm, it can help you build trust with your clients.

3. Create a Solid Website

One of the first places people go to find a lawyer is online. And even if your law firm is a reputable law firm with a sound practice, it would never hurt for you to refresh your website or create one that is compelling enough that it can convert visitors to clients.

4. Be Original

Just because your competitors are doing something does not mean you have to jump on the bandwagon and start doing it as well. In fact, it may be in your best interest to stand out with your services, especially in overcrowded marketplaces, when trying to set yourself up for growth and success. 

However, if this is something you struggle with, reaching out to legal coaches can be a great way to figure out what your strengths are and how to distinguish yourself from other law firms. 

5. Keep Your Clients Happy

Unfortunately, failing to make clients happy can lead you down a tunnel of future issues. In truth, satisfied clients not only bring return business but also help spread awareness about your firm through word-of-mouth. 

That is why if you want your firm to grow and succeed, you must invest in your clients and work on ways to make sure you can keep them happy.

6. Hire the Right People

When you hire a reliable legal team, it can make growing your business that much easier. Your employees will become individuals you can delegate tasks to, which in turn can take the load off your shoulders and allow you to invest your time in things that matter more, such as getting new business. 

7. Streamline as Much as Possible

Making life easier for yourself is the best thing you can do to help your law firm grow. That is why streamlining particular processes can be a game changer. 

For instance, when you streamline your collections process, it will not only make it easier for your team to get work done because you will be reducing unnecessary manual effort, but it will help clients pay you that much faster. 

8. Use Technology

Outside of hiring the right people, it is also important to secure the right technology which can help you automate or simplify your repetitive tasks. When law firms can use this technology to help streamline their processes, it can help them not only earn more revenue each month, but it can make it simpler to grow efficiently. 

More importantly, this technology does not need to be anything advanced. Even setting up a client portal can help you in reaching your goals of growth and success. 

9. Give Back to the Community

Take time to work on your company’s culture by giving back to the community. Whether that means volunteering your time, setting up fundraising events, or scholarships, this will not only let the public know about your firm’s core values, but you can also get to know potential clients through these community events. 

10. Outsource Your Back Office Processes

While hiring full-time employees is one way to help a growing business, it is not always the best way. In some instances, you may need a lot of different help that one person cannot handle all by themselves. In these instances, legal process outsourcing can be the solution to your issues. 

For instance, outsourcing back office processes such as new client intakereceptionlaw firm billing and collections, and even law firm coaching can be a great way to reduce your workload, improve your processes, and help you meet the goals you have set for yourself and your legal team.

Contact Back Office Legal Today for More Information

If you are considering legal process outsourcing or want help figuring out how to grow your legal practice, contact Back Office Legal today. Our experienced and knowledgeable team is ready to go over your questions and determine the best way to set you up for success. 

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